Farovane started from a simple frustration: most SEO tools were built for a search landscape that no longer matches how people actually find information. Classic rank tracking still matters, but a growing share of answers now come directly from AI models, and most tools either ignore that shift or bolt on a vague AI score without explaining how it is calculated.
We built Farovane around a different rule: never show a number we can't explain. Every rank position, health sub-score, and AI-visibility check either reflects a real, current measurement, or it is honestly labeled as unavailable, not connected, or a recommendation you still need to act on.
Farovane is an independently built product, still early and actively evolving. We'd rather ship something smaller and honest than something impressive-looking and wrong.
What We Care About
Honest Numbers Over Impressive Ones
If a check fails, we say so instead of filling the gap with an estimate. A score you can trust has to be allowed to say we don't know yet.
You Approve Every Change
Recommended fixes are exactly that: recommended. Farovane never edits your site or publishes content without your explicit approval.
Built to Be Actually Used
Fewer dashboards nobody opens, more workflows that fit how a small team or solo founder actually operates day to day.
Get in Touch
Questions, feedback, or found something that doesn't look right? Reach us at [email protected].